Articles

Fitbit wants a million more users, plans to get them by giving out free stuff

By Jared Russo, 9 hours ago FitBit inked a deal with the government of Singapore to give away trackers and entice users to pay for a premium subscription plan. Could this be their way to get a million more active users?

FitBit inked a deal with the government of Singapore to give away trackers and entice users to pay for a premium subscription plan. Could this be their way to get a million more active users?

How Strava, MyFitnessPal, and other fitness tracker usage changes with the seasons

By Joshua Fruhlinger, 4 months ago Some people resolve to be more fit in the new year. Others just don't want to be outside. Here's the data as to when fitness trackers are used most.

Some people resolve to be more fit in the new year. Others just don't want to be outside. Here's the data as to when fitness trackers are used most.

Fitbit popularity is on the decline while Strava surges

By Joshua Fruhlinger, 1 year ago For months, Fitbit activity and sales have been on the downslope. We take a look at the small universe of fitness trackers to determine if consumer interest in the product and practice is eroding.

For months, Fitbit activity and sales have been on the downslope. We take a look at the small universe of fitness trackers to determine if consumer interest in the product and practice is eroding.