Hocus Pocus tops list of popular Halloween movies of 2018

2 weeks ago by James Mattone in Features, Trends

Outside of the candy and jack-o-lanterns, one of the best things about Halloween is cuddling up to a good scary movie on the home theater.

Although on-demand channels and subscription media providers are everywhere, America still buys DVDs and Blu-Rays of the latest or greatest movies at places such as Best Buy ($NYSE:BBY). And around the Halloween season, consumers are flocking to get their fix of spooky and scary movies.

Out of all the Halloween movies that sold at Best Buy this past month, Hocus Pocus, originally released in 1993 by Disney, topped the sales-rank charts for its 25th Anniversary. Oddly enough, it even beat out The Nightmare Before Christmas, another classic that shared the same debut year. At the time, Disney decided to release Hocus Pocus in July (making for box office numbers for obvious reasons), as it wanted Nightmare Before Christmas to run unopposed in October.

On the silver anniversary for both these movies, Hocus Pocus has gotten its revenge, charting two versions of its 25th anniversary edition around the top-500 for every product sold at Best Buy through the month of October.

Name Category Rank (Average) Category Rank (Count)
Solo: A Star Wars Story [Blu-ray] [2018] 63.88888889 27
Hocus Pocus [25th Anniversary Edition] [Includes Digital Copy] [Blu-ray] [1993] 464.037037 27
Avengers: Infinity War [Includes Digital Copy] [Blu-ray] [2018] 467.8888889 27
Hocus Pocus [25th Anniversary Edition] [DVD] [1993] 501.962963 27
The Nightmare Before Christmas [SteelBook] [Anniv. Edition] [Digital Copy] [Blu-ray] [Only @ Best Buy] [1993] 602.6296296 27
Ant-Man and the Wasp [DVD] [2018] 733.7 10
Deadpool 2 [Includes Digital Copy] [Blu-ray] [2018] 854 27
The Nightmare Before Christmas [25th Anniversary Edition] [Includes Digital Copy] [Blu-ray] [1993] 1007.296296 27
Ant-Man and the Wasp [Includes Digital Copy] [Blu-ray] [2018] 1141.521739 23
Solo: A Star Wars Story [DVD] [2018] 1218.333333 27

(Note: The "Count" for category rank marks the number of days the item appeared listed on Best Buy. Data was scraped from 27 days in October to compile this list)

Unfortunately for the Sanderson sisters, Solo: A Star Wars Story came out on Blu-Ray and DVD days before the month started. The new (now-yearly) installment of the Star Wars franchise might have been considered the first box office bust in the series' history, but at the very least, it can claim the title of top movie in October at Best Buy in terms of average sales rank.

Outside of the top-ten, a few other Halloween and horror classics crept in at relatively well placements, considering there are tens of thousands of items sold at Best Buy daily.

Name Category Rank (Average) Category Rank (Count)
Hocus Pocus [25th Anniversary Edition] [SteelBook] [Digital Copy] [Blu-ray] [Only @ Best Buy] [1993] 1266 19
The Nightmare Before Christmas [25th Anniversary Edition] [DVD] [1993] 1463.074074 27
Stephen King's It [SteelBook] [Blu-ray] [1990] 2136.592593 27
The Shining: Special Edition [SteelBook] [Blu-ray] [1980] 2329.888889 27
Salem's Lot [SteelBook] [Blu-ray] [1979] 2526 27
Beetlejuice [SteelBook] [Blu-ray] [1988] 2640.592593 27
Poltergeist [SteelBook] [Blu-ray] [2015] 2838.928571 14
An American Werewolf in London [SteelBook] [Blu-ray] [Only @ Best Buy] [1981] 2945.666667 27
Child's Play [SteelBook] [Blu-ray] [1988] 2970.142857 21
Halloweentown Double Feature [DVD] 2973.777778 27
Fly [SteelBook] [Blu-ray] [1986] 3055.047619 21
Killer Klowns from Outer Space [SteelBook] [Blu-ray] [1988] 3065.333333 21
The Return of the Living Dead [SteelBook] [Blu-ray] [1985] 3185.809524 21
Halloween [35th Anniversary] [Blu-ray] [1978] 3334.037037 27

In total, there are 14 different movies (15 if you count both Halloweentowns in the double feature) at Best Buy that had at least one product medium with an average sales rank below 3,500, which is roughly in the top 5% of all items at the store. Essentially, this list all but confirms the popularity of these movies around Halloween and makes for an absolutely packed spooky and scary movie marathon.

Should you decide to make that marathon a reality while welcoming trick-or-treaters this Halloween (or any night for that matter), just know that plenty of people who shop at Best Buy are watching the same things as you are.

James Mattone

James is a recent Boston University graduate who calls the world of esports and video games his home. As a young journalist, he has already covered two E3 expos a...

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