Thinknum Alternative Data
Request Demo
Thinknum Login
Questions answered using Thinknum

Fundamental Investors

How many cars has Carmax sold this week compared to the same week last year?

How is foot traffic at Chipotle changing YoY?

What are the industrial companies that are growing and hiring the most?

Quantitative Analysts

How are the number of Twitter followers a leading indicator for company performance?

How are the number of LinkedIn employees a leading indicator for company performance?

Business Inteligence

Which private companies are getting their products picked up by major retailers?

Which private healthcare companies are hiring the most?

Which tech startups are getting the largest increase in mobile app downloads?

Join the investment community and start your week with market insights seen through the lens of alternative web data.

Apple hiring for Siri AI team hits all-time high with focus on natural-language processing

1 year ago by Joshua Fruhlinger in People, Tech

In June, we found a trend in Apple's ($NASDAQ:AAPL) hiring data that indicated the company was getting serious about making its digital assistant, Siri, smarter. At the time, we saw a jump in open positions with the term "Siri" in their titles, which led us to predict that Apple was setting its sights on building a vast team of engineers and scientists to bring Siri up to par with other digital assistants from Google and Amazon.

Just a few days after our story, Apple poached Google's former head of search and artificial intelligence to kick Siri's smarts into high gear. But Apple isn't done; it seems the company is continuing to build its team of artificial intelligence engineering teams to bring Siri's capabilities up to speed.

Of the 167 open positions on September 24, the most common titles — at least those that match perfectly — are for Software Engineers, with 6 openings. Of course, software engineers could be working on anything, but almost as common are NLP Research Scientists.

Title

Title (Count)

Siri - Software Engineer

6

Siri - NLP Research Scientist

4

Siri - Quality Engineer

3

Siri - Search/Domains Backend Software Engineer

3

Siri - Machine Learning Engineer, Proactive Intelligence

2

Siri - NL Tools and Infrastructure Engineer

2

Siri - EPM -Machine Learning & Data Science Search

2

Siri - Machine Learning Scientist

2

Siri - Language Modeling Scientist

2

Siri - Natural Language Processing Scientist/Engineer

2

Siri - Full Stack Engineer, Data & Analytics organization

2

Siri - iOS Engineer

2

Siri - Quality Engineer, Core Client

2

Siri - Machine Learning Engineer

2

Siri - UI Web Developer

2

Siri - Software Engineer  (Siri Rotational Program)

2

Siri - Data Scientist (Machine Learning & Natural Language)

2

Siri - Software Engineer, Sports

2

NLP — natural language processing — is technology that allows digital assistants like Siri or Alexa to hear, parse, and understand naturally spoken language. It is, in essence, the core interface technology for Siri, so it follows that Apple would be focused on hiring experts in the field. In fact, the company is also looking for Natural Language Processing Scientists to help process whatever SIri hears. 

The next level, or step, for Siri — or any nascent AI — is the ability to learn from experience, either that of users' behavior patterns or from a larger database. Apple has been building its deep-learning and machine-learning capabilities as of late, as we reported a month ago. Based on today's hiring data, it's clear the company remains focused on fleshing out this capacity as part of its long-term Siri plans.

Join the businesses who have begun to edge out competitors by scouring the web for alternative data.

Request demo
Ready for a personalized tour?

Joshua Fruhlinger

Joshua has been writing about technology, lifestyle, and business for over 20 years. He's one of the original writers and editors for Engadget, and still writes a...

Request a demo

We would love to show you how Thinknum will benefit your investment process. To get started, fill out the form and we'll contact you shortly to schedule your demo.

Get Thinknum Media in your inbox

Start the day off with our Weekly Digest.