Thinknum Alternative Data
Request Demo
Thinknum Login
Questions answered using Thinknum

Fundamental Investors

How many cars has Carmax sold this week compared to the same week last year?

How is foot traffic at Chipotle changing YoY?

What are the industrial companies that are growing and hiring the most?

Quantitative Analysts

How are the number of Twitter followers a leading indicator for company performance?

How are the number of LinkedIn employees a leading indicator for company performance?

Business Inteligence

Which private companies are getting their products picked up by major retailers?

Which private healthcare companies are hiring the most?

Which tech startups are getting the largest increase in mobile app downloads?

Apple has shifted hiring for Apple Music from Cupertino to Hollywood

3 months ago by Joshua Fruhlinger in News, Trends

In a move that isn't necessarily surprising but at the very least a sign of the times, Apple ($NASDAQ:AAPL) is, for the first time, hiring as many people for its Apple Music team in Culver City, Los Angeles, as it is at its Cupertino headquarters.

Apple has, at least traditionally, been a Cupertino-based company when it comes to all things creative. But with the launch of Apple TV and a scramble for original programming, the company opened a large production and creative facility in Hollywood-adjacent Culver City.

But along with hiring activity for Apple's upcoming Apple TV Plus streaming service, the company is building up its Apple Music team in the area.

And just this week, for the first time, hiring in Culver City for Apple Music has outpaced that of Cupertino.

Just last week, Apple listed 12 Apple Music openings in Cupertino. Then, this week, it matched those with 12 openings in Culver City.

Apple hiring in Culver City has been on an uptick since the company committed to opening a facility there. It's been on the hunt for everything from content creators to legal staff to lock down content acquisitions and, now, a burgeoning Apple Music Los Angeles team.

The change reflects a major change at the company that will likely see corporate culture shifts. Once a solidly Silicon Valley company led by technology and design, Apple's future appears to be one that may look more like a Hollywood company led by content and creative.

Futher reading:

Join the businesses who have begun to edge out competitors by scouring the web for alternative data.

Request demo
Ready for a personalized tour?

Joshua Fruhlinger

Joshua has been writing about technology, lifestyle, and business for over 20 years. He's one of the original writers and editors for Engadget, and still writes a...

Request a demo

We would love to show you how Thinknum will benefit your investment process. To get started, fill out the form and we'll contact you shortly to schedule your demo.

Get Thinknum Media in your inbox

Start the day off with our Weekly Digest.